Skip to content
Living Pagebrand
00Cover
Brand guidelines — first edition, 2026

A page worth turning.

How Living Page looks, moves and sounds. Eight chapters, every asset free to take.

Cream #f6f3ec · Indigo #4a45e0 · Ink #1c1a17Grid 24 · Gutter 44 · Radius 12
Scroll to turn the page livingpage.app
01Manifesto

Every rule here comes back to one thing: the document belongs to the person who made it. We’re the paper, not the poster.

We never put our badge on someone else’s brand and call it free.

02Principles

Four stubborn
principles

011 page = 200 pages

No page caps.

A one-pager and a 200-page catalogue live on the same plan. Nobody should have to think about page count when they publish.

02badge ≠ banner
banner
badge

No ads on your work.

Free carries one small, tasteful badge — never third-party ads wrapped around a client’s brochure.

03price ∝ clients
+ clients

Grow-only pricing.

More clients, white-labelling, real volume. Never an arbitrary wall dressed up as a feature tier.

04pre-rendered · 0 ms parse
pdf.js
Living Page

Lean under the hood.

Pre-rendered pages, no heavy client-side parsing. Built to stay fast and affordable, not affordable until you need anything real.

Read the full ethos →
03Contents — eight chapters, in order

Each chapter stands alone

01EthosWhy Living Page exists, who it’s for, and the promises it won’t break.02LogoThe fanning mark, the lockup, clear space, minimum sizes and the don’ts.03ColourWarm paper, one indigo. Paint the page with any token.04TypographyBricolage Grotesque, Geist, Geist Mono — and why we never shout.05MotionOne gesture: a page turning. Timings, easing, and reduced-motion rules.06VoicePlain, British, slightly dry. What to write, and what never to.07AssetsLogos, tokens, screenshots — generated from the source on every build.08PressFacts, boilerplate in three lengths, and a human to email.
Next — 01Ethos